Restaurants


04.11.2022

The Ultimate Guide to a Beverage Deal

It’s not uncommon for executives to have a lot of questions when hearing about a beverage deal: What is a beverage deal?  Is it the same as a pouring rights agreement? How are they typically structured? Is it common in...

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03.22.2022

How the Pandemic has Changed Restaurants’ Beverage Deals

Restaurant Business' A Deeper Dive Enliven's CEO Tim Harms was featured in this week's episode of A Deeper Dive, a podcast produced by Restaurant Business. Take a listen below    Episode Description Originally posted by Restaurant Business by Jonathan...

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02.15.2022

Why Hire A Beverage Consultant?

Sometimes, we get asked: “Can’t we just negotiate our beverage agreement in-house? We have an entire procurement department that does this every day.” We know your procurement team is qualified. When it comes to negotiating or managing your beverage partnership,...

Read Full Post


05.13.2021

Do Companies Really Switch Soft Drink Providers?

Updated September 2025 When it comes to choosing which beverage company to partner with for an exclusive or semi-exclusive pouring rights contract, you might be nervous about switching from one soft drink company to another. Concerns can be varied: Will...

Read Full Post


04.26.2021

How to Speak Beverage Deals: A Running List of Beverage Acronyms

Every industry has its acronyms and inside jargon, and the beverage industry is no different. We’ve compiled a list of the most common abbreviations you might encounter while negotiating and managing your beverage partnership or pouring rights agreement.   Why...

Read Full Post


04.13.2021

Julie Hamil: How Rochester Regional Health Negotiated Its First Beverage Partnership

Enliven Beverage Deal Podcast Episode #16 If you've ever wondered what negotiating your first beverage partnership might be like, this episode is for you. Julie Hamil, Senior Director of Food & Nutritional Services at Rochester Regional Health, joins the podcast...

Read Full Post


03.23.2021

Do You Have an Equipment Strategy for Your Next Beverage Contract Negotiation?

When it comes to negotiating beverage contracts and beverage partnerships, equipment can often be an afterthought. After focusing on the beverage company brands and how they fit with your consumer, the marketing ideas that bring the partnership to life, the...

Read Full Post


03.9.2021

6 Ways to Improve Employee Engagement with a Beverage Deal

Enliven Beverage Deal Podcast Episode #15   Can beverage agreements really help you improve employee morale at your organization? Yes! Join us as Heather Neisen, Healthcare Practice Leader, brings 6 real-life examples of how companies have used their beverage partnerships...

Read Full Post


02.17.2021

How to Increase Beverage Revenue: The 5 P’s of Growing Beverage Incidence

With a 80-95% profit margin, it’s common knowledge that beverages are one of the most profitable items sold at any given restaurant. In fact, most restaurant operators wouldn’t be able to keep their doors open without the sale of beverages....

Read Full Post


01.11.2021

Most Anticipated New Beverage Products of 2021

The beverage industry as a whole is innovating at a pace faster than at any time in history. As traditional soda consumption continues to decline year after year, consumers are looking to find new beverage options to replace once reliable...

Read Full Post

Restaurants


04.11.2022

The Ultimate Guide to a Beverage Deal

By Tim Harms

It’s not uncommon for executives to have a lot of questions when hearing about a beverage deal: What is a beverage deal?  Is it the same as a pouring rights agreement? How are they typically structured? Is it common in...

Read Full Post


03.22.2022

How the Pandemic has Changed Restaurants’ Beverage Deals

By Monica Harris

Restaurant Business' A Deeper Dive Enliven's CEO Tim Harms was featured in this week's episode of A Deeper Dive, a podcast produced by Restaurant Business. Take a listen below    Episode Description Originally posted by Restaurant Business by Jonathan...

Read Full Post


02.15.2022

Why Hire A Beverage Consultant?

By Tim Harms

Sometimes, we get asked: “Can’t we just negotiate our beverage agreement in-house? We have an entire procurement department that does this every day.” We know your procurement team is qualified. When it comes to negotiating or managing your beverage partnership,...

Read Full Post


05.13.2021

Do Companies Really Switch Soft Drink Providers?

By Tim Harms

Updated September 2025 When it comes to choosing which beverage company to partner with for an exclusive or semi-exclusive pouring rights contract, you might be nervous about switching from one soft drink company to another. Concerns can be varied: Will...

Read Full Post


04.26.2021

How to Speak Beverage Deals: A Running List of Beverage Acronyms

By Tim Harms

Every industry has its acronyms and inside jargon, and the beverage industry is no different. We’ve compiled a list of the most common abbreviations you might encounter while negotiating and managing your beverage partnership or pouring rights agreement.   Why...

Read Full Post


04.13.2021

Julie Hamil: How Rochester Regional Health Negotiated Its First Beverage Partnership

By Heather Neisen

Enliven Beverage Deal Podcast Episode #16 If you've ever wondered what negotiating your first beverage partnership might be like, this episode is for you. Julie Hamil, Senior Director of Food & Nutritional Services at Rochester Regional Health, joins the podcast...

Read Full Post


03.23.2021

Do You Have an Equipment Strategy for Your Next Beverage Contract Negotiation?

By Tim Harms

When it comes to negotiating beverage contracts and beverage partnerships, equipment can often be an afterthought. After focusing on the beverage company brands and how they fit with your consumer, the marketing ideas that bring the partnership to life, the...

Read Full Post


03.9.2021

6 Ways to Improve Employee Engagement with a Beverage Deal

By Heather Neisen

Enliven Beverage Deal Podcast Episode #15   Can beverage agreements really help you improve employee morale at your organization? Yes! Join us as Heather Neisen, Healthcare Practice Leader, brings 6 real-life examples of how companies have used their beverage partnerships...

Read Full Post


02.17.2021

How to Increase Beverage Revenue: The 5 P’s of Growing Beverage Incidence

By Tim Harms

With a 80-95% profit margin, it’s common knowledge that beverages are one of the most profitable items sold at any given restaurant. In fact, most restaurant operators wouldn’t be able to keep their doors open without the sale of beverages....

Read Full Post


01.11.2021

Most Anticipated New Beverage Products of 2021

By Tim Harms

The beverage industry as a whole is innovating at a pace faster than at any time in history. As traditional soda consumption continues to decline year after year, consumers are looking to find new beverage options to replace once reliable...

Read Full Post

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