Airports
05.18.2026
The Gen Z / Gen Alpha Beverage Revolution Your Contract Isn’t Ready For
What KDP's 2026 Trend Report Means for Your Next Beverage Deal Keurig Dr Pepper just dropped their second annual State of Beverages Trend Report, and buried inside the consumer data is a message that every organization with a beverage...
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04.27.2026
How Strategic Partnerships Can Fill the Gap in Airport Non-Aeronautical Revenue
Note: This article was originally featured in Airports Council International - North America Centerlines NOW Blog and can be accessed here. Non-aeronautical revenue remains 9% below pre-pandemic levels. Strategic commercial partnerships can help close the gap. ACI World’s latest Airport Economics...
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04.7.2026
Enliven’s Heather Neisen to Speak at SCCAAAE Conference
Will address the persistent revenue gap facing airports and highlight new strategies for meaningful, long-term growth NASHVILLE, TN, April 7, 2026 – Enliven, the nation’s leading consultancy for commercial beverage program strategies, partnerships, and vendor negotiations, is pleased to share...
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12.9.2025
Podcast: Soft Drink Fountain Food Fight and What it Means for Coke, Pepsi, and Dr Pepper
Note: This is a Beverage Digest podcast, originally featured in The Breeze, an original podcast from Beverage Industry. You can listen to it here. Beverage Digest Editor & Publisher Duane Stanford and industry expert John Sicher are joined...
Read Full Post10.2.2025
How Pouring Rights Contracts are Connecting CX and Commerce to Drive Revenue for All
Note: This article was originally featured in Airports Council International - North America Centerlines NOW Blog and can be accessed here. Airports are full of well-intentioned silos. Concessionaires can market only inside their lease lines. Advertising sells impressions on walls...
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09.23.2025
Airport World Feature: Boosting Beverage Revenues
Note: This article was originally featured in Airport World 2025, Issue 04 and can be accessed here. Enliven CEO, Tim Harms, considers the strategic power of beverage partnerships and how they can potentially transform retail revenues at airports. Airports are in...
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05.14.2025
Why Pouring Rights Deals Don’t Hurt Concessionaires—They Help Them Thrive
When airports explore pouring rights agreements—exclusive beverage partnerships with companies like Coca-Cola, PepsiCo, or Keurig Dr Pepper—some concessionaires worry that these deals will undercut their margins, limit product choice, or reduce operational flexibility. But nearly a decade of experience tells...
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11.12.2024
Beyond the Negotiation: Ensuring Your Beverage Program Thrives Long After the Deal
Negotiating a beverage agreement is a complex project which requires strategy, precision and persistence. But negotiating is just the beginning. The real work lies in bringing that agreement to life – consistently meeting customer expectations, generating revenue, and achieving your...
Read Full Post
09.5.2024
10 Risk Management Strategies to Build Into Your Beverage Deal
Proactive Beverage Partnership Management: Enhancing Risk Management for Your Business Beverage deals are often touted for their economic and marketing benefits, but there’s an aspect of these partnerships that is often overlooked: risk management. As the business landscape continually evolves...
Read Full Post
08.19.2024
10 Ways to Customize Beverage Partnerships for Your Airport
“If you’ve been to one airport, you’ve been to…. one airport.” Anyone who has worked in the airport industry knows that every airport is unique and that there’s no “one size fits all” solution to any commercial program. So when...
Read Full PostAirports
05.18.2026
The Gen Z / Gen Alpha Beverage Revolution Your Contract Isn’t Ready For
By Tim Harms
What KDP's 2026 Trend Report Means for Your Next Beverage Deal Keurig Dr Pepper just dropped their second annual State of Beverages Trend Report, and buried inside the consumer data is a message that every organization with a beverage...
Read Full Post04.27.2026
How Strategic Partnerships Can Fill the Gap in Airport Non-Aeronautical Revenue
By Tim Harms
Note: This article was originally featured in Airports Council International - North America Centerlines NOW Blog and can be accessed here. Non-aeronautical revenue remains 9% below pre-pandemic levels. Strategic commercial partnerships can help close the gap. ACI World’s latest Airport Economics...
Read Full Post04.7.2026
Enliven’s Heather Neisen to Speak at SCCAAAE Conference
By Tim Harms
Will address the persistent revenue gap facing airports and highlight new strategies for meaningful, long-term growth NASHVILLE, TN, April 7, 2026 – Enliven, the nation’s leading consultancy for commercial beverage program strategies, partnerships, and vendor negotiations, is pleased to share...
Read Full Post12.9.2025
Podcast: Soft Drink Fountain Food Fight and What it Means for Coke, Pepsi, and Dr Pepper
By Monica Harris
Note: This is a Beverage Digest podcast, originally featured in The Breeze, an original podcast from Beverage Industry. You can listen to it here. Beverage Digest Editor & Publisher Duane Stanford and industry expert John Sicher are joined...
Read Full Post10.2.2025
How Pouring Rights Contracts are Connecting CX and Commerce to Drive Revenue for All
By Tim Harms
Note: This article was originally featured in Airports Council International - North America Centerlines NOW Blog and can be accessed here. Airports are full of well-intentioned silos. Concessionaires can market only inside their lease lines. Advertising sells impressions on walls...
Read Full Post09.23.2025
Airport World Feature: Boosting Beverage Revenues
By Tim Harms
Note: This article was originally featured in Airport World 2025, Issue 04 and can be accessed here. Enliven CEO, Tim Harms, considers the strategic power of beverage partnerships and how they can potentially transform retail revenues at airports. Airports are in...
Read Full Post05.14.2025
Why Pouring Rights Deals Don’t Hurt Concessionaires—They Help Them Thrive
By Tim Harms
When airports explore pouring rights agreements—exclusive beverage partnerships with companies like Coca-Cola, PepsiCo, or Keurig Dr Pepper—some concessionaires worry that these deals will undercut their margins, limit product choice, or reduce operational flexibility. But nearly a decade of experience tells...
Read Full Post11.12.2024
Beyond the Negotiation: Ensuring Your Beverage Program Thrives Long After the Deal
By Tim Harms
Negotiating a beverage agreement is a complex project which requires strategy, precision and persistence. But negotiating is just the beginning. The real work lies in bringing that agreement to life – consistently meeting customer expectations, generating revenue, and achieving your...
Read Full Post09.5.2024
10 Risk Management Strategies to Build Into Your Beverage Deal
By Tim Harms
Proactive Beverage Partnership Management: Enhancing Risk Management for Your Business Beverage deals are often touted for their economic and marketing benefits, but there’s an aspect of these partnerships that is often overlooked: risk management. As the business landscape continually evolves...
Read Full Post08.19.2024
10 Ways to Customize Beverage Partnerships for Your Airport
By Tim Harms
“If you’ve been to one airport, you’ve been to…. one airport.” Anyone who has worked in the airport industry knows that every airport is unique and that there’s no “one size fits all” solution to any commercial program. So when...
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