Rob Waid

Executive Vice President, Strategy & Negotiation

When not working, Rob would rather be watching the NFL Network or listening to the Sin of Our Fathers podcast or reading a book by Patrick Lencioni or John Ortberg. He enjoys traveling to places like this, this and this.

Before joining Enliven, Rob spent thirty years working at PepsiCo, moving up through a series of jobs with ever increasing responsibilities at both large Pepsi bottling organizations in the Midwest and at PepsiCo corporate headquarters in New York, all the way up to VP Foodservice Sales for PepsiCo. He most recently led and managed 155 people at PepsiCo, and he personally negotiated partnerships with major properties and brands like the Chicago Cubs, Cleveland Clinic, Kansas University, Dallas/Fort Worth International Airport and the State of Illinois.

Because he comes across as laid back when you first meet him, most people don’t realize that Rob is probably the most competitive person they’ll ever meet. We don’t always know who or what Rob is competing against, but rest assured that he’s competing, always. He won’t tell us, for example, why he’s seen the Broadway shows Jersey Boys twenty-two times and Hamilton seven times. But he has. We suspect that it has something to do with his old high school classmate, Bill, who just this summer bragged about seeing Jersey Boys twenty-one times and Hamilton six times . . .

Rob works out every day, sometimes twice a day, which explains why he’s so thin and fit despite his love of great Italian food and wine.

Heather Neisen

Chief Customer Officer

When not working, Heather likes to help her husband memorize Hamilton rap battles and dance with one, or both, of her sweet daughters. She has run this full marathon and this one, too. If it’s growing season, you can find Heather out in her backyard garden growing veggies, herbs, and yelling at the birds to get away from the flower sprouts

She was born in the North, grew up in the South, but is a Midwesterner at heart (Rockchalk!) Heather began her career in higher education, then pivoted to the business world and dove deep into human resources and administration functions of business. Relationships are central to every role she has taken on, and here at Enliven, she’s the one who makes sure your experience working with us exceeds your expectations.

After three very full years as our Director of Account Services, Heather was promoted to Healthcare Practice Leader. Hospital system executives can’t get enough of her, and it become obvious to the rest of us at Enliven that Heather has exactly the right combination of leadership skills, deep industry knowledge and business acumen to lead our flagship practice area.

Heather is caring and energetic and believes in earning your respect through hard work and staying true to her word. She also deserves an honorary degree in Googling. She believes that if you know the end goal, there are limitless resources to tap into to achieve success. All that said, she’s still not quite sure how or why her dog manages to have an instagram account.

Scott Johnson

Executive Vice President, Strategy & Development

While not working, Scott enjoys running here, cycling, traveling to places like here & here, reading, listening to this, and an occasional game of Mah Jong at his wife’s coaxing. Scott’s hobbies are far from leisurely and usually measured by a goal he has set. Scott may be one of the few people you’ve met from the great state of Idaho. His journey in college basketball led him to Texas, where he attended his alma mater, SMU, and now resides.

Scott’s 35 years at Dr Pepper began right out of college. His athletic drive transferred well into a storied career. Teamwork is at the core of his philosophy. Scott’s calm demeanor and approachable nature often belie his fiercely competitive spirit. His colleagues at Dr Pepper knew him as someone who developed close-knit, loyal teams that would push through adversity, whether in business or personal pursuits.

Above all Scott’s biggest source of pride is his family. Married for 35 years, he and his wife were college sweethearts. They have two grown children and recently became grandparents. He is excited to get a basketball in those little hands.

Ryan Daigle

Director of Business Development

When not working, Ryan would rather be hitting the slopes with his son here, here, and sometimes even here.

Ryan is the guy you’ll always find in the kitchen trying new dishes and experimenting with flavors. It’s no wonder he spent the better part of the past two decades working in craft beer, where he enjoyed exploring classic styles like this and nerding out over the science of beer fermentation. He quickly discovered that his real passion wasn’t necessarily what was in the pint glass but with whom he shared it with. Ryan serves on the board of this industry group and is an active member of the New England chapter of this one.

Ryan loves seeing what can be accomplished when creative, hardworking people come together over a common goal and is always happy to be the one to make the introduction.

Tim Harms

Chief Executive Officer

When not working, Tim would rather be making his own beer, or working on the house, or starting a new church, or listening to this, or visiting here or here. His wife would rather that he spend more time focused on this. But, hey, no one’s perfect.

Tim is that guy you know who excelled at school and got a great job and excelled at that for three years and got married early and excelled at that and then surprised you by leaping off the sure-thing partner track at a major global firm to take a leadership role in a small company. Don’t know a guy like that? Now you do.

He will get all of the work done, as promised. He will do it with ease and grace. And at a high level. We suggest that you give Tim crap so that he doesn’t take himself too seriously. That’s what we do.

Kim Killen

Financial Manager

When not working, Kim would rather be doing anything with her granddaughter Mia, or boating with friends on Old Hickory Lake, or spinning at the gym, or attempting to master her new fitness class, or spending time here.

Kim supports our clients in a hundred different ways, but, mostly, she makes sure that whatever funds are supposed to flow into our clients actually flows into them. This is no small task when dealing with the complicated contractual terms, schedules and rebate formulas that make up most of the partnerships that we help establish, manage and audit for our hospital clients.

If you appreciate it when serious matters having to do with money are handled in a clear and precise way, you’ll really appreciate Kim.

Tim Richardson

Founder & Chairman

When not working, Tim would rather be listening to Krista Tippett, or reading The Economist, or watching soccer, or fishing, or spending time here or here. Tim started out wanting to be an English professor. He got his Master’s at UGA and damn near finished his PhD in English at Vandy. But life had other plans for him, as so often happens, and Tim decided to figure out how to become a business guy instead. He was lucky to find some good mentors, and good opportunities. One thing led to another. School tuitions and mortgages got paid. Along the way, a funny thing happened. He discovered that he was pretty good at this business thing, and that he liked it. If plied with enough good bourbon, he might try to convince you of his opinion that Walt Whitman and James Dickey should be required reading for all business majors and budding entrepreneurs in college today. Tim is eager to connect with business people who are straightforward, fair-minded and committed to making a positive difference in the world. Sound like you?

Monica Harris

Director of Operations

When not working, Monica would rather be spending time with her husband and dog, or relaxing here, exploring here, or working out here.

Monica has always added an artistic flair to everything she does. When she was young, she loved keeping her hands busy (summer art camps, private drawing and painting lessons, pottery classes, and learning to sew from her mother). After earning her bachelor’s degree in Design Communications, she pursued the start-up of a women’s clothing line. She quickly realized that she loved the interaction with clients and the importance of building relationships. When her business partner headed to NYC, Monica shifted gears to explore graphic design and branding. Although you can see some of her work on buildings or printed materials around Nashville, she wanted her main focus to be on client relationships.

Monica is organized, detail-oriented, and ready to get any task done. She believes that every job should be done effectively and thoroughly. Building and maintaining relationships is key to her role. You’ll get to experience the creative energy she brings to the job.

Adam Savitz

Chief Data & Analytics Officer

When not working, Adam would rather be playing ping pong or chess, or attending this or this. 

All of our clients benefit from Adam’s obsession with data, eagerness to master every kind of analytical modeling known to man and impeccable attention to detail. If you have always wondered what people mean when they describe someone as a “true excel guru,” just spend more time with Adam.

Full disclosure: we think Adam might be a secret agent of some kind. He’s super nice, very smart and very normal-seeming. But his binge shows of choice (this and this) and the occasional eyebrow-raising observation he makes during casual conversations reveal a counter-cultural bent and a comfort level with danger that don’t quite mesh with his clean-cut image.

Adam was born in Wyoming but grew up in Brentwood, TN. He earned his bachelor’s in accounting and MBA in finance from Belmont University. He claims no knowledge of martial arts, but neither does this guy.

Michael Guido

Senior Account Manager

When not working, Michael would rather be tending to his garden and home-built greenhouse, or playing this or this, or watching this (he’s still on the hunt for this guy’s jersey).

If you spend any time with Michael, you’ll quickly be won over by his charming demeanor, his unquenchable optimism, and his genuine interest in your life. Because he would never let you know, it’s up to us to leak the fact he was the valedictorian here, got a full ride to here, and has scholarly articles published here, here and here. Oh, and there’s also that time he worked at a musk ox farm in Alaska.

Building on his experience from both the spirits and juice industries, Michael is now bringing his beverage expertise to bear for clients at Enliven. If you want to work with a fun, humble and wickedly smart renaissance man, look no further than Michael. And if you’re lucky, after hours he might bust out his banjo.

Jennifer Arnett

Account Manager

When not working, Jennifer would rather be spending time with her family and rescue dogs, or working out, watching documentaries, or attending a game at this or this. She also enjoys traveling to places like this and always makes sure to immerse herself in the local traditions and cuisines.

Jennifer is a dynamic professional known for her tireless work ethic and innate passion for problem-solving. Jennifer possesses a confident demeanor that allows her to take charge and lead others toward success. Whether faced with tight deadlines or complex projects, she tackles challenges head-on, inspiring those around her with her unwavering commitment.

Martin Strobel

Strategic Advisor, Airports

When not working, Martin would rather be hosting a movie-in-the-park party with his wife and three little girls and boy, or attending a Predators game, or listening to this, or hiking here or visiting here.

You don’t know Martin yet, but, when you do, he’ll be the primary guy you describe as “having a mischievous grin.” If you ever have the occasion to use the word “puckish,” Martin will be the new guy that comes to mind when you do. In the same way that Mark Twain did back in his day, or that Seth Godin and Malcolm Gladwell do now, Martin always impresses with both his prescience and his wit, and with his wisdom and counsel. This is especially true when the stakes are high, and even more so when, after hours, cigars and spirits are involved.

Finally, if you have a few hours to kill, ask him about his foster kids. You’ll get an earful about them and the system that serves them … if you think a doing a beverage deal is complex, try advocating for foster kids. He does both really well.

Ryan Waid

Category Manager

When not working, Ryan is watching whatever Cleveland sports team is currently on, spending time with his wife and high energy kids, or spending time here, here, or here.

Before joining Enliven, Ryan lead teams ranging in size from 5 to 80 individuals. He fostered environments of efficiency and effectiveness through strategic planning, coaching, and implementing structured operational excellence. Whether leading a team in slow-pitch softball, retail, sales, or a volunteer group from his home church, Ryan consistently demonstrates preparation and organization to ensure unforgettable consumer experiences. Once a goal is established, he pursues it relentlessly, going above and beyond to exceed expectations.

Ryan is a (self-proclaimed) semi-professional slow pitch softball player with a (very) strong desire to win. In fact, do you want to know who Rob is competing with? His son.

May Parcon

Operations Manager & Planogram Specialist

When not working, May can be found making DIY art activities, watching movies with her two kids or playing computer games, mostly this and various RPG games. She loves sci-fi and spy-themed films and shows, one of her favorites is this. She recently realized her love for traveling. She has been able to go to Japan (which she fell in love with), Hong Kong, and Singapore.

May has always had a passion for computer and is currently finishing her bachelor’s degree in Information Technology. She also has a passion for sales and customer service.  She loves to be able to address each client’s unique preferences by reaching out, making sure questions have answers, and happily connecting you with any of us.

Alex Vader

Account Manager

When not working, Alex revels in the simple pleasures of life—sipping a perfectly brewed cup of coffee surrounded by her cats. After hours, you can find her directing art festivals or starting yet another craft that will end up unfinished in her office closet.

Alex is a seasoned professional in events and account management. Though she’s traversed the globe, her heart remains in Michigan, where she recently planted roots and purchased her first home. Her small-town charm, unyielding optimism, and genuine interest in others make her a standout collaborator.

Her journey from Michigan to global adventures, such as here or here or here, has shaped her into a well-rounded professional with a knack for infusing creativity into her work.  If you’re seeking a partner who combines fun, humility, and sharp intelligence, look no further than Alex.

Alys Javellana

Data Analyst

When not working, Alys annoys her family by using them as models to practice her photography skills using this. When her family can’t be bothered to pose, she turns to her dogs and her growing collection of action figures as her photography subjects. She also enjoys playing RPG and puzzle games on PlayStation and Switch. Her favorites are this and this.

At Enliven, Alys handles complex data sets and reports with the data analytics team. She has a keen eye for detail and her thoroughness guarantees that our clients receive quality and accurate work.

Cris Aroa

Data Analyst

When not working, you’ll find Cris passionately cheering for the Los Angeles Lakers or engaging in lively discussions with other NBA fans. A voracious reader, he particularly enjoys light novels and works by Stephen King. One of his recent favorites is this. When he’s not immersed in a book or a basketball game, he loves tackling home improvement projects, from plumbing and woodworking to electrical work.

Before joining Enliven, Cris started his career creating desktop software such as inventory management systems, then shifted to Android app development. However, during the pandemic, he discovered a passion for data analysis and decided to switch his career path.

At Enliven, as a Data Analyst, Cris leverages his analytical skills to transform complex data into actionable insights. His attention to detail and passion for problem-solving ensure that Enliven’s clients receive accurate and meaningful reports.